Laura Ashley is a retailer who produces women’s fashion and installs premium quality home furnishing and fittings with a very English branding. This project involved adding a French voice over to 24 different videos introducing Laura Ashley products and services. We knew that this was something special, and so we were certain that the videos needed a voice that mirrored this.
As a French voice over agency, we have many talented French voice over artists on our roster, so we offered our French voice over services and cast three French VO artists to work on a number of the videos on our client’s request. A challenge that we needed to overcome using our skills was that the videos needed to be recorded in one day.
Following the client’s instructions, our sound engineer guided and directed the talents for each video. We also asked our language director to sit in during the French voice over recordings so they could give support for the session. With tight time restrictions and some minor changes required to the client-supplied script to ensure the final French voice over sounded smooth and natural, the language director was an invaluable asset to the team, helping to accurately reflect our client’s message.
After a day of recording sessions for a wide range of different products, our sound engineers were able to supply the synced audio ready for the client’s video editors to simply merge with the videos. The end product is one that exudes sophistication, complementing Laura Ashley’s services and quality products.
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